Paul Rand: Modernist Design emigremag Sounds suspicious

Sounds suspicious

This is their story—which we read way back when it was first published and it’s as relevant as it is informative

the legendary art director for the New York Times

This is the latter

What more do you want

Paul Rand: Modernist Design emigremag Sounds suspiciousWe know Paul Rand through the stunning advertising, editorial, publishing, institutional, identity, corporate and intellectual legacy he left behind. A major figure at the epicenter of twentieth century design, his impact on modern communication practice and theory was unparalleled. For him, Modernism was a way of life and a form of belief, not a style. But we digress. The nice thing about this book is that it is loaded with tributes from and