Bright Blonde Essential Priming Serum 100mL Mask and chemically treated hair

and chemically treated hair

your hair is resilient

and environmental damage

Fortifies over-processed and chemically-treated hair

remove excess water and apply evenly throughout hair

Bright Blonde Essential Priming Serum 100mL Mask and chemically treated hairAn essential first step when caring for blonde hair. Specially formulated with violet and pearlized pigments, our brightening serum tones and eliminates brassiness while replenishing moisture and protecting up to 450F. Hair is left restored, touchably soft and lit from within. Work through damp hair before styling to protect, tone and hydrate. FYI any Oribe product in a smaller bottle like this is more concentrated, so you don't need to overuse! The